If you are looking for an opportunity to boost employee morale and increase their engagement levels, the upcoming holiday season is the perfect time to offer employee holiday gifts. As this year has been so difficult in particular, it is vital that staff feel like they are part of a team and that they are truly appreciated and valued. Employees represent the greatest assets of your company. Showing that you recognise and value them is essential to ensuring a happy, driven and productive workforce. You can show employees just how much you appreciate all that hard work and effort through thoughtful employee holiday gifts this Christmas.
So, should you give your employees Christmas gifts? There are several reasons as to why you should take your time, plan and make room in your budget for employee holiday gifts.
Spreads Goodwill
Creating a positive environment within your company is part of developing a healthy corporate culture. During the holiday season people are generally more receptive to meaningful social interaction and doing good deeds, so if you want to improve the atmosphere at your workplace, this is the moment. Promotional products can be a powerful tool for boosting employee morale and loyalty. Research shows that 53% of people feel included in their team when they receive promotional products and 62% feel appreciated by their employer when they receive promotional products. (Source: PPAI Research). Choose a quality holiday gift for employees and you will get back more than you have offered in terms of goodwill, employee motivation, and an overall desire to attain your company goals.
It Boosts Employee Morale
A good employee will have lots of intrinsic motivation, but ensuring a high morale also depends on you, the employer and/or manager. Consider that your employees have dedicated the year to working hard for you and your business goals, so during the busy holiday months even a simple gesture such as offering a small yet thoughtful gift can raise morale. It also provides employees with a sense of pride in their workplace and regarding what they do. It encourages a positive and tangible team atmosphere that boost morale further.
Making An Investment
Did you know that employee holiday gifts can result in a very high return on investment? Aside from increasing motivation and improving morale, corporate gifts will keep you at the forefront of employees and clients minds, and a simple $10 gift can cause a positive domino-effect, leading to a high value contract or attracting new talent that will add to your business value.
It’s Important to Give Back During the Holiday Season
No matter what your beliefs are, giving back during the holiday season is very important and can have a huge impact. Christmas time is called the most wonderful time of the year, and it is our generosity that makes it like this. When you do good things, your positive actions and generosity tend to have a way of coming back to you, sooner or later.
How giving a gift to your employees benefits your business:
Through offering thoughtful employee holiday gifts you actually benefit the company as a whole. Employee gifts have been shown to incur the following benefits:
Creating Brand Ambassadors
When your employees or business partners use your personalised gifts for employees, they are in fact carrying out free promotion for your business; the better the gift, the more they will like it and use it on a regular basis. More use means a larger reach, so an increasing number of people will see it and become acquainted with your business and your brand. According to a study carried out by PROmotion Marketing, a single promotional item averages 344 impressions per month. That is a lot of people seeing your business every day.
Increased Credibility
Personalised gifts for employees create credibility and a higher profile for your business; your company looks considerably more popular, important and formidable when the branding can be found on a variety of useful, quality items that are highly sought-after.
Keeping You at Front of Mind
Having your brand and company image displayed for long periods of time and repeatedly will be likely to have a positive impact on your company sales through increased leads and outside interest. A high level of exposure to a brand (without using aggressive promotion tactics) will drive more prospects to take notice of your business, recall the products and brand message you offer and ultimately build your leads.
Creating Lasting Awareness
The positive effects from advertising campaigns only tend to last for a limited period of time. Creating lasting brand awareness through well-chosen and unique gifts for employees will deliver better results over a longer period of time. It is important to focus on more than just an immediate return. Promotional gifts when chosen properly will result in a longer lasting awareness of your brand in the eyes of others.
5 ideas for unique gifts for employees
Are you currently looking for the perfect employee holiday gifts? Save yourself time and effort by checking out our top 5 VMA Promo unique gifts for employees:
Candles are an ideal inclusion to any gift basket or hamper, especially during the holiday season. VMA Promo offers candles in a variety of different fragrances, such as lychee or juniper and lavender. Surprise your employees with these luxury soy scented candles, presented in an elegant glass jar with a classic black gift box. These natural soy candles have a burn time of up to 40 hours and will last your employees through the holiday season.
Cooler bags are perfect for outdoor activities such as camping, shopping, and traveling. They are very practical as they feature a zippered external front pocket, handles, and an adjustable and removable shoulder strap. Branded cooler bags mean that your employees can take your with them on the go, perfect for summer picnics! Cooler bags are available in a variety of colours to fit your brand.
You can’t go wrong with a stainless-steel water bottle. These bottles will last for a long time due to its quality stainless steel build. It is eco-friendly due to its reusable nature and it’s also designed to keep hot drinks hot and the cold ones cold. The inner wall is copper plated for extra insulation and the screw top lid ensures secure closure.
The perfect gift for entertainers and cheese-lovers alike. This 4 piece stainless steel cheese knife set comes beautifully presented in a black gift box and will be a popular gift this festive time of year.
Hamper boxes, food items, and bottles of wine or whiskey can be decorated with personalised stickers or custom branded ribbon. With our in-house graphic design at VMA Promo we can create the perfect graphic to convey your brand message in the most consistent, effective and attractive manner. Production time for this item is 7-8 working days from approval of artwork – start choosing your print model and have your personalised ribbons ready before the Christmas wrapping starts!
A good holiday gift for employees should feel like a genuine, well thought out and personal gift, rather than an item that has little meaning and they can easily disregard. Choose a quality employee gift that will look good, convey the right message and last for a long time. Choose VMA Promo and make your brand memorable today! Check out our wide selection of promotional products to find the perfect employee holiday gifts that will fit your business and send the right message this Christmas! Contact us now to find out how promotional products can work for you this festive season.